Christopher Doyle Photography

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Greene King recruitment cinemagraphs

Earlier in the year advertising agency Trunk BBI asked me to shoot a fun set of images for a Greene King Pubs summer recruitment campaign. As well as still photographs they asked if I could add movement to the shots for extra standout on their digital ads. During the shoot I shot extra imagery and footage so I could create simple looped animations. Tricks like filming whilst spinning food and ice cubes attached to a drill or strobing lighting effects helped achieve the movement they were looking for. The campaign was a huge success and they have just commissioned a similar campaign for the Christmas season